Author: Karen

  • Las Palmas Cafe Revolutionizes Los Angeles Brunch Scene

    Did you come here for something in particular or just general Riker-bashing? And blowing into maximum warp speed, you appeared for an instant to be in two places at once. We have a saboteur aboard. We know you’re dealing in stolen ore.

    The game’s not big enough unless it scares you a little. Wait a minute – you’ve been declared dead. You can’t give orders around here. I’ll alert the crew. What? We’re not at all alike! Flair is what marks the difference between artistry and mere competence.

    Could someone survive inside a transporter buffer for 75 years? Fate. It protects fools, little children, and ships named “Enterprise.”


    Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed non tempor diam, in ornare velit. Mauris pellentesque ullamcorper blandit. Ut laoreet condimentum posuere. Aliquam rutrum ex et augue accumsan, imperdiet rutrum risus vulputate. Orci varius natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus. Nunc sit amet eros sodales, finibus metus sit amet, venenatis quam. In nec gravida eros. In rhoncus leo dui, ut ultricies erat tempor ut. Nullam eu orci vel nibh molestie eleifend. Quisque nec ornare lectus. Proin sollicitudin felis mi, ac pulvinar orci egestas at. Donec nec augue ligula.

    Lorem ipsum dolor sit amet, consectetur adipiscing.

    Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut gravida tincidunt arcu, eget efficitur eros sodales a. Phasellus posuere, urna non tempor ultricies, sem metus semper felis, aliquam rutrum nibh.

    Damage report! I’ve had twelve years to think about it. And if I had it to do over again, I would have grabbed the phaser and pointed it at you instead of them. Some days you get the bear, and some days the bear gets you. Ensign Babyface! I’m afraid I still don’t understand, sir. Mr. Crusher, ready a collision course with the Borg ship. Yesterday I did not know how to eat gagh. You’re going to be an interesting companion.

    • Lorem ipsum dolor sit amet.
    • At vero eos et accusamus et iusto odio.
    • Excepteur sint occaecat cupidatat non proident.

    And blowing into maximum warp speed, you appeared for an instant to be in two places at once. We have a saboteur aboard. We know you’re dealing in stolen ore. But I wanna talk about the assassination attempt on Lieutenant Worf.

  • How Highly Effective Creatives Stand Out with Content Creation

    How Highly Effective Creatives Stand Out with Content Creation

    There’s no denying that the digital age has made content creation a necessary skill for anyone looking to make an impression online. However, content creation is more than just a necessity for creative entrepreneurs – it’s the key to standing out from the pack.

    Woman with laptop and microphone

     

     Content is a massive part of our everyday lives. It keeps us informed, answers our questions about our most challenging problems, and even makes us laugh. As a result, content is an excellent way for creative entrepreneurs to reach target audiences.

     

    This post will explore some of the best ways to create content that will help you stand out and be highly effective. So read on if you’re ready to up your content game.

     

    Disclosure: This page contains affiliate links, which means I receive a small commission, at no extra cost, if you purchase using the links.

     

    What is content creation?

    Content creation or content marketing generates topic ideas that appeal to your buyer persona and develops written or visual content around those topics in an accessible format for your audiences, such as a video, blog, infographic, or social media post.

     

    Examples of content creation

    Blog posts

    One of my favorite forms of content creation is blog posts. Everyone starts a blog for different reasons. I started a blog because I wanted to educate and inspire people looking for information about writing, productivity, and faith. While experts believe each blog post must be at least one thousand words, a blog post can be any length you want or need to get your point across.

     

    If you want to learn more about blogging, I recommend the Blog by Number course by Suzi Whitford. The course is great, and so is Suzi.   She offers valuable information on blogging, including a FREE course that offers a FREE blog plan.

     

    Colorful sheets on pink background

     

     

    Graphics

    I like to post graphics in my blog and social media posts. Sometimes I use infographics, Pinterest pins, or original graphics that help me make a point within the post. To create this type of content, you can hire a graphic designer or use visual design tools like Pic Monkey or Canva.

     

    Video

    Creating videos for social media or YouTube is a great way to share your content. Whether you’re looking at short-form videos such as Instagram Stories, long-form Facebook Live streams where viewers can ask questions while they watch in real-time (ordinary people love watching interesting content), or a LinkedIn video.

     

    Podcasts

    Podcasts are a great way to share information about a variety of topics. For example, you can share actionable tips or step-by-step instructions to help your target audience solve problems. In addition, you can interview exciting guests if you don’t want to go solo. For example, my friend, Cara McLauchlan, started a podcast where she shares chapters from her book, Nourish – Encouragement for Parents Homeschooling Through High School.

     

    Nourish podcast

     

    Content offers

    Content offers are a great way to give your audience something valuable in exchange for their email address. Your content offers should aim to help your audience solve problems. For example, you can offer a checklist on making a virtual event, habit-tracking printables, or templates to help them achieve specific goals.

    To create my content, I use my favorite graphic design tool, Canva. I offer a FREE media kit I created in Canva.  If you want to make changes to the FREE media kit, you will need to have Canva.

     

    Two-page author media sheets

    Content creation planning

    Before you start creating content, you should create a plan. To create a content strategy, you need to consider your brand and tone and the type of information that best suits your audience. You should also think about how you plan to promote your content.

    But, most importantly, start small by creating a plan you can manage easily with everything else you have going on in your business. And don’t forget to have fun.

     

    Add efficiency to your creative life

    As a content creator, I always look to add efficiency to my work. Below are a few of the tools I use to stay organized.

    Zapier is a platform that connects your work apps and does repetitive tasks for you automatically. With Zapier, all the information in one app can be moved seamlessly to another based on rules set by its user with just one click.

    Do you ever wonder where your time goes? RescueTime is here to rescue you from wasting time. This app records the exact time you spent on each activity.  Then you can identify the things that take up too much of your time. This app can also help you set achievable writing goals.

    MeisterTask is an intuitive project management tool that helps you organize your work to get things done. The tool allows you to manage your projects, to-do lists, and checklists in one place. I like that it helps me create electronic and flexible Kanban boards. I also like that it allows me to share information with my students or other writers.  

     

    Female vlogger and camera

  • 10 Steps How to Write the Best Chapter of Your Career

    10 Steps How to Write the Best Chapter of Your Career

    10 Steps How to Write the Best Chapter of Your Career

     

    I focused on dealing with career changes and following our dreams in recent posts. Now it’s time to turn our attention to redesigning your career. In today’s post, we will look at ten steps to write the best chapter of your life.

     

    Disclosure:  This page contains affiliate links, which means I receive a small commission, at no extra cost to you, if you make a purchase using the links.

     

    Sometimes it’s a good thing when bad things happen.

    Gone are the days when you stay with an employer for 30 years. Four years ago, I was laid off from my corporate communications job. While I wasn’t expecting my day job to go away, it didn’t take me long to see that it was the stepping stone to the next destination on my career path.

     

    My story of being laid off has been on my mind lately as I see so many people taking part in the Great Resignation. Since my corporate job ended, I started:

    • a freelance communications and public relations business,
    • offering my services as a writing coach,
    • writing a book, which I published in 2018,
    • traveling to conferences as an attendee and a speaker, and
    • teaching my favorite subject, English, at a community college.

     

    But none of that would have been possible had I not taken control of my story.

     

    And you can too.

     

    This post will take you through the ten steps I used to map out a new life and career vision to write the best chapter of my life.

     

    Step #1 – Define who you are to find the career you want.

    The first time I got laid off, I was 29 years old. I was in such a rush to find another job that I ended up taking a terrible job that did not end well.

     

    But the experience forced me to step back to define who I am.

     

    Therefore, I had to ask myself questions like:

    • What makes me different?
    • Do I have products or services to offer?
    • How can I highlight my accomplishments?
    • Will people benefit from the information I can provide them?
    • In what ways do I offer value?

     

    These questions helped me understand who I am and what I have to offer to a potential new employer or client. The exercise also helped me develop my personal brand story.

     

    You can create your questions or use Stanford’s career assessment tool.

     

     

    Step #2 – Exercise your idea muscle in planning your next career.

    I am a big fan of capturing ideas in a notebook or as part of mind mapping exercises. I like to use mind maps for everything from career planning to writing. A mind map is a chart that visually displays ideas. While some people like to create mind maps using notebook paper and pens, I like using an online mind mapping tool called MindMeister.

     

    Once you decide which tool to use, here’s how mind mapping works:

     

    • Write the topic in the middle of your paper or screen.
    • Draw lines that point away from the middle. Each line expresses one thought or idea related to the subject. Use keywords to write these ideas onto each line.
    • From each line, add more ideas. Don’t feel like you have to limit the number of ideas you add to a mind map.
    • Use pictures, colors, and icons to help bring your map to life. This approach helps to spark new ideas during the brainstorming process.

     

     

     You can have brilliant ideas, but if you can’t get them across, your ideas won’t get you anywhere. Lee Iacocca

     

     

    Step #3 – Use your ideas to map out your vision journal.

    After completing the idea mapping activity, divide your ideas into two groups – short-term and long-term. First, select the ideas you want to pursue. Using a plain notebook, sketchbook, or journal, write a brief description of each idea. For example, one of my ideas was to write a book that helped people find hope and strength during challenging times. I listed the idea in my journal. Next, add pictures related to your ideas. You can draw images, cut out pictures from magazines, and add stickers. Since you are creating your vision, make it as clear, bright, and exciting as you want.

     

    Step #4 – Bring your ideas to life with a vision board.

    If you like the idea of having your vision posted on the wall, consider making a vision board. Your vision board should feature keywords and phrases from your idea map like the vision journal.

     

    Don’t forget to add your favorite images, quotes, or objects. You can use various pictures like postcards, family photos, and photographs from magazines. Use index cards to write messages.

     

    If you’re wondering where to begin, here’s a shortlist of tools for creating a vision journal or a vision board.

     

    Step #5 – Start researching the next chapter of your career.

    Make a list of all the ideas you want to explore from the mind-mapping exercise. Then, take the ideas you want to research and start listing questions about each idea. The questions you create for each idea should help you find the answers you need. For example, if you see yourself working as a professional writer, ask questions about everything required to begin working as a writer.

     

    Answer the Public allows you to type in a keyword or phrase, and the tool generates a wheel of question keywords related to your topic.

     

     

    Step #6 – Develop the skills you need to succeed. 

    Once you have your new career vision mapped out and researched, determine what skills you need to succeed. Talk to people who are doing the type of work you see yourself doing in the future. Create a list of the skills required and a timeline.

     

     

    Step #7 – Build your brand.

    Building a personal brand is not optional.

    It is a strategy for survival. Personal branding, also referred to as personal marketing, helps you to:

    • Establish your reputation in your industry;
    • Promote your experience;
    • Stand apart from your competitors; and
    • Attract new employer, client, or fan.

    In a world of economic uncertainty and job loss, you owe it to yourself to build your brand.

    Taking the time to market your know-how and skills will move you closer to the next chapter of your life.

     

     

    Step #8 – Take your new career vision for a test drive.

    As you work to transition to your next chapter, find ways to test your new career vision. Look for opportunities to volunteer, job shadow, or work as an apprentice. Use your current job to explore new avenues for your career vision.

     

    While working as a corporate communicator, I was fortunate to gather a lot of experience. I worked as a communications manager for our company’s manufacturing business unit in one role. To better understand the manufacturing world, I studied Six Sigma. While it wasn’t a requirement for my job, I saw it as an opportunity to move in a different direction. As a result, I use my Six Sigma knowledge to help clients with efficiency and productivity.

     

    Step #9 – Track your progress.

    Once you begin to work through your plan, keep track of your progress. Re-evaluate where you are and make changes as necessary. Don’t be afraid to switch gears if you don’t like something.

     

    Step #10 – Don’t lose track of your new strategic vision.

    Don’t lose track of your vision as you begin to map out the next chapter of your life. For example, if you dream of becoming a professional writer, don’t get discouraged if you don’t have 20 clients lined up. Instead, stay focused on your vision and keep working at it consistently. However, if money is running low, don’t be afraid to take a non-writing job to pay the bills. The most important thing is to not give up on your dream.

     

    If you haven’t started your writing journey yet, there’s no better time than today. But, first, read through my 10 Steps to Writing a Nonfiction Book.

     

    Pink and white tulips on a pink desk with notebook and cup of tea

  • Get More Done: 5 Ways to Organize Your Day for Success

    Get More Done: 5 Ways to Organize Your Day for Success

    Do you ever wish you could do more to organize your day?  It’s a thought I used to have all the time.

    Person writing in a planner while holding a smartphone

     

    We all know how it feels to wake up worried about the unfinished tasks from the day before. I can’t tell you how many times I started the day haunted by the email I didn’t send or the project I didn’t finish.

    To top it off, I tried to juggle it all in my head and convinced myself that I would remember everything I needed to do. In the beginning, I did okay with keeping everything straight and on track.

    But eventually, I became overwhelmed. I knew there had to be a better way to organize my day.

     

    “Either you run the day, or the day runs you.” — Jim Rohn

     

    Over time, I learned that the planning process is crucial. Planning my day is like building a house. It provides the framework, stability, and order for my daily activities to be organized.

    Now, do I believe that everything will always go according to plan? No.

    But, by planning my day, I can adapt more quickly when things change unexpectedly or without warning.

    This post will share five ways to organize your day for success. I hope you’ll find staying focused and getting things done easier by incorporating these tips into your routine. So let’s dive in!

     

     

    Disclosure: This page contains affiliate links, which means I receive a small commission, at no extra cost, if you purchase using the links.

     

    #1 Start your day with a peaceful practice

     

    I started my day many days by reaching for my smartphone to check my email. I’m talking first thing in the morning, like 3, 4, or 5 a.m. As I read through each email, it didn’t take long before I was sucked into other people’s requests and problems.

    Before I knew it, I lost control of my day. 

    Reaching for a device can be tempting when you’re feeling stressed, but instead, consider starting a daily practice to help you calm down. For example, you could do 5-10 minutes of prayer or breathing exercises.

    Instead of grabbing my phone immediately, I learned to use my time reading the Bible and writing in my Write the Word journal.

     

    Female hands holding a coffee mug and Write the Word journal

     

    #2 Organize your day by identifying your priorities

    Take a few minutes at the start of each day to identify what you want to accomplish for the day.  In the book, Essentialism by Greg McKeown, I discovered that the word priority entered the English language in the 1400s. 

    The word was singular and meant the very first of prior things.  By the time we reached the 1900s, the word was pluralized, which is how we have priorities.  Suddenly, there was an idea that we could have multiple first things.  

    If you’re feeling overwhelmed by everything you have to do each day, use your planner to write down one priority you want to accomplish. 

    Yes, I said, one.  After you get your one priority completed, cross it off your list. 

    For the most part, I like to write down the 3 to 5 most important things I need to do for the day. But there are days when I permit myself to focus on one priority.  Once I complete my most important priority for the day, I can move on to other things remembering that not everything has the same weight of urgency or importance.  

     

     

    #3 Use timeboxing to complete tasks

    Timeboxing is a simple technique that sets aside a block of time for specific tasks. During the specified time, you only work on the designated task. If you don’t finish what you set out to do in your allocated time block, that’s fine.

    Don’t feel guilty. Instead, note what you need to complete the task, then move on to your next task. Timebox times can be any amount of time you need to complete the tasks – five minutes, one hour, or a month. The good thing about timeboxing is that you have a strict start and end time for each task.  

     

    Google calendar time boxing

     

     

    #4  Develop a habit of task batching

    Task batching is a strategy that groups similar activities to improve focus and productivity. By breaking projects into specific steps, you can better prioritize your day while reducing time spent switching perspectives or reassigning tasks when someone else needs them finished quicker than expected.

     

     

    #5 Plan for tomorrow

    I recommend that you make a plan for tomorrow. Before I go to bed, I like to write down three to five large tasks that need to be done the next day. I use a productivity notebook, but you can use sticky notes or a planner.  

     

    You can stay focused on the important things when you plan your day. It’s easy to get distracted by other tasks when your day is already busy. Creating an actionable daily schedule with specific blocks for what needs doing makes it much easier to stop yourself from feeling overwhelmed and ensure you can get more done. 

     

    Hand writing in a colorful planner

  • World Chess Champion Garry Kasparov on How to Build Confidence

    Garry Kasparov and his long-time rival Anatoly Karpov—two of the greatest chess players of all-time—took their respective seats around the chess board. The 1990 World Chess Championship was about to begin.

    The two men would play 24 games to decide the champion with the highest scoring player being declared the World Chess Champion. In total, the match would stretch for three months with the first 12 games taking place in New York and the final 12 games being played in Lyon, France.

    Kasparov started off well, but soon began to make mistakes. He lost the seventh game and let multiple victories slip away during the first half of the tournament. After the first 12 games, the two men left New York with the match tied at 6-6. The New York Times reported that “Mr. Kasparov had lost confidence and grown nervous in New York.”

    If Kasparov was going to retain his title as the best in the world, it was going to take everything he had.

    “Playing Kasparov Chess”

    Josh Waitzkin was a chess prodigy as a child and won multiple U.S. Junior Championships before the age of 10. Along the way, Waitzkin and his father had the opportunity to connect with Garry Kasparov and discuss chess strategy with him. In particular, they learned how Kasparov dealt with remarkably difficult matches like the one he faced against Karpov in the 1990 World Chess Championship.

    Waitzkin shares the story in his book, The Art of Learning (audiobook).

    Kasparov was a fiercely aggressive chess player who thrived on energy and confidence. My father wrote a book called Mortal Games about Garry, and during the years surrounding the 1990 Kasparov-Karpov match, we both spent quite a lot of time with him.

    At one point, after Kasparov had lost a big game and was feeling dark and fragile, my father asked Garry how he would handle his lack of confidence in the next game. Garry responded that he would try to play the chess moves that he would have played if he were feeling confident. He would pretend to feel confident, and hopefully trigger the state.

    Kasparov was an intimidator over the board. Everyone in the chess world was afraid of Garry and he fed on that reality. If Garry bristled at the chessboard, opponents would wither. So if Garry was feeling bad, but puffed up his chest, made aggressive moves, and appeared to be the manifestation of Confidence itself, then opponents would become unsettled. Step by step, Garry would feed off his own chess moves, off the created position, and off his opponent’s building fear, until soon enough the confidence would become real and Garry would be in flow…

    He was not being artificial. Garry was triggering his zone by playing Kasparov chess.

    —Josh Waitzkin, The Art of Learning

    When the second half of the World Chess Championship began in Lyon, France, Kasparov forced himself to play aggressive. He took the lead by winning the 16th game. With his confidence building, he rattled off decisive wins in the 18th and 20th games as well. When it was all said and done, Kasparov lost only two of the final 12 games and retained his title as World Chess Champion.

    He would continue to hold the title for another 10 years.

    “Fake It Until You Become It”

    It can be easy to view performance as a one-way street. We often hear about a physically gifted athlete who underperforms on the field or a smart student who flounders in the classroom. The typical narrative about underachievers is that if they could just “get their head right” and develop the correct “mental attitude” then they would perform at the top of their game.

    There is no doubt that your mindset and your performance are connected in some way. But this connection works both ways. A confident and positive mindset can be both the cause of your actions and the result of them. The link between physical performance and mental attitude is a two-way street.

    Confidence is often the result of displaying your ability. This is why Garry Kasparov’s method of playing as if he felt confident could lead to actual confidence. Kasparov was letting his actions inspire his beliefs.

    These aren’t just feel-good notions or fluffy self-help ideas. There is hard science proving the link between behavior and confidence. Amy Cuddy, a Harvard researcher who studies body language, has shown through her groundbreaking research that simply standing in more confident poses can increase confidence and decrease anxiety.

    Cuddy’s research subjects experienced actual biological changes in their hormone production including increased testosterone levels (which is linked to confidence) and decreased cortisol levels (which is linked to stress and anxiety). These findings go beyond the popular fake it until you make it philosophy. According to Cuddy, you can “fake it until you become it.”

  • When the 80/20 Rule Fails: The Downside of Being Effective

    Audrey Hepburn was an icon.

    Rising to fame in the 1950s, she was one of the greatest actresses of her era. In 1953, Hepburn became the first actress to win an Academy Award, a Golden Globe Award, and a BAFTA Award for a single performance: her leading role in the romantic comedy Roman Holiday.

    Even today, over half a century later, she remains one of just 15 people to earn an “EGOT” by winning all four major entertainment awards: Emmy, Grammy, Oscar, and Tony. By the 1960s, she was averaging more than one new film per year and, by everyone’s estimation, she was on a trajectory to be a movie star for decades to come.

    But then something funny happened: she stopped acting.

    Despite being in her 30s and at the height of her popularity, Hepburn basically stopped appearing in films after 1967. She would perform in television shows or movies just five times during the rest of her life.

    Instead, she switched careers. She spent the next 25 years working tirelessly for UNICEF, the arm of the United Nations that provides food and healthcare to children in war-torn countries. She performed volunteer work throughout Africa, South America, and Asia.

    Hepburn’s first act was on stage. Her next act was one of service. In December 1992, she was awarded the Presidential Medal of Freedom for her efforts, which is the highest civilian award of the United States.

    We will return to her story in a moment.

    Efficient vs. Effective

    You get one, precious life. How do you decide the best way to spend your time? Productivity gurus will often suggest that you focus on being effective rather than being efficient.

    Efficiency is about getting more things done. Effectiveness is about getting the right things done. Peter Drucker, the well-known management consultant, once encapsulated the idea by writing, “There is nothing so useless as doing efficiently that which should not be done at all.”

    In other words, making progress is not just about being productive. It’s about being productive on the right things.

    But how do you decide what the “right things” are? One of the most trusted approaches is to use the Pareto Principle, which is more commonly known as the 80/20 Rule.

    The 80/20 Rule states that, in any particular domain, a small number of things account for the majority of the results. For example, 80 percent of the land in Italy is owned by 20 percent of the people. Or, 75 percent of NBA championships are won by 20 percent of the teams. The numbers don’t have to add up to 100. The point is that the majority of the results are driven by a minority of causes.

    The Upside of the 80/20 Rule

    When applied to your life and work, the 80/20 Rule can help you separate “the vital few from the trivial many.”

    For example, business owners may discover the majority of revenue comes from a handful of important clients. The 80/20 Rule would recommend that the most effective course of action would be to focus exclusively on serving these clients (and on finding others like them) and either stop serving others or let the majority of customers gradually fade away because they account for a small portion of the bottom line.

    This same strategy can be useful if you practice inversion and look at the sources of your problems. You may find that the majority of your complaints come from a handful of problem clients. The 80/20 Rule would suggest that you can clear out your backlog of customer service requests by firing these clients.

    The 80/20 Rule is like a form of judo for life and work. By finding precisely the right area to apply pressure, you can get more results with less effort. It’s a great strategy, and I have used it many times.

    But there is a downside to this approach, as well, and it is often overlooked. To understand this pitfall, we return to Audrey Hepburn.